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What we do

Wellness for everybody and every body.

We believe wellness should be simple and accessible for everyone. Healthy choices don’t have to be complicated. That’s why our vitamins and supplements are easy to find, understand, afford and take – making it even easier to feel the benefits.

What drives us

Simplicity

Vitawell makes wellness effortless. Our products are easy to find, understand, afford and take – available online or in your favourite stores.

Clarity

We’re proud of what’s inside. Every ingredient, dosage and benefit is clearly listed on our packaging and website – no confusion, no secrets.

Vitality!

It’s in our name. Vitawell is here to power up your wellness routine with high quality vitamins and supplements that help you live life to the fullest.  

Once upon a vitamin gummy…

the Vitawell story

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2002

We took our first step

It all started in Skipton, Yorkshire, with Principle Healthcare Limited – our tablet packing facility.

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2006

Going Global

Our products made their way across the globe, and we celebrated multiple major award wins. It was a sign that we were onto something special.

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2014

Europe, here we come!

We opened our first office in Germany, bringing our products closer to even more people. It was our chance to share wellness far and wide, and we were ready for it.

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2017

Vitawell is Born

After years of hard work, we launched the Vitawell brand with one goal: to make wellness simple and accessible for everybody.

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2019

Stocked by your favourite stores

You started seeing Vitawell products in stores like Tesco, Asda, and Morrisons. It was our way of making sure wellness was always within arm’s reach when you needed it most.

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2025

Wellness at your fingertips

We made shopping even easier with our online store, bringing Vitawell straight to your door. Now, wellness is always just a click away!

What our customers say…

I’ve been using these for a few months now and have noticed the difference in terms of hair thickness an...

I’ve been using these for a few months now and have noticed the difference in terms of hair thickness and hair strength. Out of all the vitamins I take these also taste nice which is brilliant too 😊. 

Charlotte, Leeds

I tried the sleep and hair gummies and thought they were absolutely fantastic! I noticed a difference wi...

I tried the sleep and hair gummies and thought they were absolutely fantastic! I noticed a difference with my hair very quickly, it felt much softer and shinier than before taking the gummies. 


Leanne, Derbyshire.

I seemed to fall asleep faster than before and had a more peaceful sleep! I’d definitely recommend them ...

I seemed to fall asleep faster than before and had a more peaceful sleep! I’d definitely recommend them to anyone.


Sarah, London.

Vitawell’s Sleep Gummies taste great and have definitely helped me get a deeper sleep when I need it!

Vitawell’s Sleep Gummies taste great and have definitely helped me get a deeper sleep when I need it!

Claire, Wakefield.

I’ve been taking the energy gummies for a few weeks now and my energy levels have definitely improved. I...

I’ve been taking the energy gummies for a few weeks now and my energy levels have definitely improved. I’m feeling more alert and not getting the dreaded 3pm afternoon slump anymore!

Emily, Sheffield

I’ve been giving the Kids Multivitamin to my girls (aged 3 and 4) for the past month. Getting them to ta...

I’ve been giving the Kids Multivitamin to my girls (aged 3 and 4) for the past month. Getting them to take supplements is normally a bit of a battle but they love the taste of these and actively ask for them! A win all round! 

Laura, Huddersfield

I’ve been using these for a few months now and have noticed the difference in terms of hair thickness an...

I’ve been using these for a few months now and have noticed the difference in terms of hair thickness and hair strength. Out of all the vitamins I take these also taste nice which is brilliant too 😊. 

Charlotte, Leeds

I tried the sleep and hair gummies and thought they were absolutely fantastic! I noticed a difference wi...

I tried the sleep and hair gummies and thought they were absolutely fantastic! I noticed a difference with my hair very quickly, it felt much softer and shinier than before taking the gummies. 


Leanne, Derbyshire.

I seemed to fall asleep faster than before and had a more peaceful sleep! I’d definitely recommend them ...

I seemed to fall asleep faster than before and had a more peaceful sleep! I’d definitely recommend them to anyone.


Sarah, London.

Vitawell’s Sleep Gummies taste great and have definitely helped me get a deeper sleep when I need it!

Vitawell’s Sleep Gummies taste great and have definitely helped me get a deeper sleep when I need it!

Claire, Wakefield.

I’ve been taking the energy gummies for a few weeks now and my energy levels have definitely improved. I...

I’ve been taking the energy gummies for a few weeks now and my energy levels have definitely improved. I’m feeling more alert and not getting the dreaded 3pm afternoon slump anymore!

Emily, Sheffield

I’ve been giving the Kids Multivitamin to my girls (aged 3 and 4) for the past month. Getting them to ta...

I’ve been giving the Kids Multivitamin to my girls (aged 3 and 4) for the past month. Getting them to take supplements is normally a bit of a battle but they love the taste of these and actively ask for them! A win all round! 

Laura, Huddersfield